Saturday, 27 August 2016

Advice for bands and artists

Hello world and welcome to post three of my weekly blog of Skerat’s Synthtronica news. Okay what do I have in store for you this week? I think this time I might give the bands out there some advice about what I think could help them to tweak some things to get more exposure. I think these tips will not only work for my show, but the shows of many others and your actual fans. I also hope some of the other readers, especially fellow DJ’s and promoters might add some additional tips to this week blogs. This way we can all help to further assist bands in getting themselves heard.

Okay I think might do this in point form, so each bit of advice is more clear: -

  • Re-check your links, do they work properly I often find links are all tied together as one link and therefore bound to fail. Other links often go to dead pages. It’s important even if you have a break from your music to maintain these links. DJ’s like myself are always keen to give your tracks airplay, so don’t miss an opportunity for airplay with a dead link.


  • If you’re on social media put some reasonable degree of information on your pages. While band names and handles are always a strong part of an acts persona, it’s also equally important for a DJ to know who you really are. It is not only handy to help give the DJ something more to say about you, but it also makes communication directly with you a lot easier for the DJ.  


  • Are you being played on a show? Yes, well please, please, make sure you promote the hell out of it. You are not only helping the show get more exposure, but you are in turn helping yourself get more exposure. To not promote a show that you are on, is just completely wasting a great opportunity.


  • With this tip it is very important to realize that I’m talking about an extremely small minority here. Most acts send show promo tracks freely and quite happily and for that I am extremely grateful. However, some acts do send tracks to indie internet shows and expect the DJ’s to pay for them. Please remember these shows are not commercial shows and therefore we are not making revenue. It’s not feasible for us to pay for every track. If you expect us to pay, it is literally like saying you must like my song and therefore you must pay for it. This is not to say DJ’s of these shows don’t buy tracks. Like me I’m certain we all buy what we can, when we can.


  • When you create digital files of tracks, please make sure you populate the tags with both the artist field and song field. This makes it a lot easier for DJ’s to keep track of who and what they are playing. Also please label tracks with their appropriate grammar, for example capitals where capitals should be. This makes creating playlists for shows a great deal easier and tidier.


  • Try not to send tracks to a show that does not suit your music style or genre. If you do something like sending a rap track to a Synth-pop show, you’re just making a total nuisance of yourself. There are plenty of shows on the internet, for you to find one that will suit your style of music.


  • I’m sure many shows like mine get a lot of tracks to play and sometimes I do slip up and forget to play a track or tracks that I have promised to play. This is not deliberate, it is very accidental, there is always a lot going on with a show and sometimes things get missed. If I or any DJ promises you some airplay and they forget, maybe you should follow up with them.


  • Check with DJ’s what audio formats they prefer. For me MP3’s are best for my streaming shows and having to not worry about conversions helps me greatly to concentrate on putting a show together more quickly.



Well I might finish with the list here for now, I hope some of this advice is useful and I really hope it creates a flow of more tips. I might re-post the list with the additions in the future. The most important thing to remember is that the DJ's of these independent shows, do this work voluntarily and put a lot of time into each show. Therefore anything you can do to help make that a little easier will make a big difference and be enormously appreciated.

OK this months show goes up tomorrow (28th August 2016) here, please have a listen and most importantly share it around to give all the brilliant acts as much exposure as possible. For another week this is Skerat over and out.

4 comments:

  1. Great advice Andrew. Artists - take note.

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    Replies
    1. Thank you Dean, hopefully overtime we can build and improve on this list.

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